MERCHANDISE

Heavy metal merchandise is incredibly popular amongst the fans and festival attendees, particularly as it allows you to show your support for your favourite band or artist.

Traditionally, heavy metal t-shirts have been part of the uniform for heavy metal fans right from the beginning of the genre, with the nineties being a particularly significant period for teens to be seen wearing Metallica, Sepultura, and Black Sabbath tees. Nowadays it is the norm for a band to have several tshirt designs available for purchase both at gigs and from their online stores. The aim is to wear your t-shirt with pride, and they are often a way of identifying fellow heavy metal fans. There are many other popular merchandise items however, such as caps, jumpers and jackets, badges, wrist-bands and posters. In a similar way this merchandise is a way of showing allegiance to your band and to the ideals they support through their music and lyrics.

With the wide-spread take up of the internet, other types of merchandise have begun to outsell the classic t-shirts and caps. Mp3 downloads, ringtone downloads, and performance DVDs are all incredibly popular with heavy metal fans. Most bands now offer downloads and purchases from their official sites, making it possible for fans to have the latest single or ringtone the second it becomes available. Even sheet-music, which historically would have to be ordered from a catalogue or music store, can now be purchased and downloaded online.